The Politics of Business and Culture

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Skai Secures Gold in ‘Company of the Year – Advertising & Marketing’ at Stevie Awards

Skai, a prominent player in omnichannel advertising, recently clinched the Gold award for “Company of the Year – Advertising & Marketing” at the inaugural Stevie® Awards for Technology Excellence. Additionally, Skai’s innovative platform earned the Silver in the “Technology Innovation of the Year – Advertising & Marketing” category, showcasing its pivotal role in the advertising sector.

The Stevie Awards for Technology Excellence highlight outstanding achievements within the technology sphere, attracting over 600 nominations from 21 countries in a plethora of tech-centric categories. The awards recognize individuals, teams, and organizations that are trailblazers in their respective fields.

According to the Stevie Award judges, “Skai’s innovative marketing solutions, integrated campaigns, strategic partnerships, data-driven approach, creative excellence, client-centric focus, and industry recognition distinguish them as a leading company in the field of advertising and marketing. Their commitment to delivering impactful campaigns that drive results for their clients underscores their impact and contribution to the industry.”

Further, the judges emphasized Skai’s prowess in facilitating efficient campaign management across numerous platforms. “Skai’s omnichannel platform excels in providing centralized management and robust cross-channel reporting across 200+ walled-garden publishers with a single login, addressing the limitations of native publisher platforms and other third-party solutions. Its advanced AI-powered features for bid optimization, budget forecasting, and portfolio optimization enhance marketing performance. Skai uniquely fills a critical market gap, offering unparalleled enterprise-scale media management and reporting capabilities.”

In response to these accolades, Gil Sadeh, President of Skai, expressed his enthusiasm. “We’re thrilled to have won these two Stevie Awards, which further affirm Skai’s position as a leader in the dynamically evolving, increasingly omnichannel advertising landscape. We remain committed to continuing to innovate in order to unlock demand and drive growth for our customers and partners across commerce media.”

For small business owners and solopreneurs, Skai’s platform offers an invaluable tool, enabling efficient management and scaling of advertising efforts across major digital platforms such as Google, Amazon Ads, and Meta, among others. Its AI-driven solutions provide a significant edge in a competitive market, making it easier for smaller entities to compete effectively in the digital advertising space.

We typically get the short end of the stick…from big business, from crappy employers and from crappy governments. So what I’ve (and my esteemed and impeccably dressed cohorts) decided to do is call them out on it…and also give you solutions to start tilting the playing field in your favor.