The Politics of Business and Culture

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Dreamday Climbs to No. 719 on Inc. 5000, Showcasing Impressive Revenue Growth in Performance PR

This week, Inc. Magazine announced its annual Inc. 5000 list, marking significant achievements for fast-growing private companies across the United States. Among those listed, Dreamday, a performance PR agency known for its innovative strategies in public relations and affiliate marketing, ranks impressively at No. 719.

Over the past three years, Dreamday has achieved a remarkable 663% revenue growth, reflecting the company’s dedication to innovation and the increasing market demand for transparent, data-driven communication strategies. Founded in 2019 by Lauren Kleinman, the agency has become a pioneering force, blending traditional PR with affiliate marketing to generate tangible results for its clients.

“Founding Dreamday has been the career highlight of a lifetime and being recognized by Inc. 5000 is truly an honor,” said Lauren Kleinman, Founder and CEO of Dreamday. “The PR industry has been long overdue for a shake-up; we are proud to be trailblazing Performance PR, creating bespoke strategies and a playbook for data-driven brands that want to future-proof their marketing efforts. I’m deeply grateful for our team’s unwavering dedication and passion, and our dream clients, without whom this would not be possible.”

The significance of this ranking extends beyond mere numbers. It highlights Dreamday’s strategic foresight in a time when the business landscape faces numerous challenges, such as inflationary pressures, rising capital costs, and hiring difficulties. Despite these hurdles, this year’s Inc. 5000 companies have collectively added 874,458 jobs to the economy, with Dreamday itself expanding from a solo founder to over 25 employees within four years.

Mike Hofman, editor-in-chief at Inc., expressed his enthusiasm for the annual list: “One of the greatest joys of my job is going through the Inc. 5000 list,” says Hofman. “To see all of the intriguing and surprising ways that companies are transforming sectors, from health care and AI to apparel and pet food, is fascinating for me as a journalist and storyteller. Congratulations to this year’s honorees, as well, for growing their businesses fast despite the economic disruption we all faced over the past three years, from supply chain woes to inflation to changes in the workforce.”

Dreamday continues to set new benchmarks in the PR industry, redefining the landscape through its groundbreaking Performance PR model. This approach not only enhances brand recognition but also ensures measurable growth for clients, making Dreamday an exemplar of how businesses, particularly small businesses and solopreneurs, can leverage specialized strategies to thrive in challenging times. To learn more about their innovative approach, visit dreamday.la.

We typically get the short end of the stick…from big business, from crappy employers and from crappy governments. So what I’ve (and my esteemed and impeccably dressed cohorts) decided to do is call them out on it…and also give you solutions to start tilting the playing field in your favor.