Clirnet has recently unveiled its new business division, focusing on delivering premium medical and scientific content publishing and market research services to a global clientele. This strategic expansion aims to meet the diverse needs of academic and research organizations, lifesciences industries, and public health agencies, among others. The company boasts a reach to over 550,000 doctors worldwide, providing them with access to a vast repository of multimedia articles across more than 30 specialties through its AI-driven MedWiki platform.
With a repository of over 1,000,000 multimedia articles, Clirnet’s MedWiki sources its content from real-world medical discussions, bolstered by a dedicated team of over 500 scientists and researchers. This ensures that the content is not only comprehensive but also up-to-date with current clinical insights. In this new division, the emphasis is placed on quality and accuracy, deep domain knowledge, and the ability to customize solutions that are closely aligned with the specific needs and challenges of its diverse customer base.
The division will leverage Clirnet’s existing expertise in scientific content generation, maintaining stringent quality compliance and enhancing efficiency to specifically address the market research capabilities required by its clients. It aims to offer a thorough understanding of regulatory requirements and the capability to deliver high-quality content swiftly, which is crucial for maintaining competitive advantage.
The announcement also highlighted that a significant percentage of medical and clinical content projects fail due to poorly understood requirements. To counter this, Clirnet has introduced its proprietary “InsightFirst Prototyping” model, designed to ensure that client requirements are thoroughly validated through detailed prototyping and an iterative feedback loop, enhancing both quality and reliability.
Abhinav Bhargav, a seasoned entrepreneur with over 17 years of experience in various leadership roles, will head the new division. Bhargav, who holds an MBA and engineering degree and is a Cornell University alumnus, has a proven track record in business management, sales & marketing, and strategic growth across diverse geographical locations including the Asia Pacific, Europe, and the US.
For small business owners and solopreneurs, Clirnet’s expansion and its emphasis on leveraging cutting-edge technology for content generation can serve as a potent reminder of the benefits of integrating an online news publishing strategy into their business models. Such strategies can significantly enhance visibility, establish domain authority, and engage a broader audience, essential components for growing a business in today’s digital-first environment.
